For Part 5 in this series, Proceed to Checkout looks at the Beer Hawk community and the customers that are part of that community: Is there a typical Beer Hawk customer and who might that be? How does the team approach customer loyalty? What’s next on the horizon and what are some ways the pandemic led to changes in their approach to the community. Host Andrew Figgins (director and digital commerce product owner, Scrubs & Beyond, LLC) is joined by Mark Roberts (CEO and co-founder), Rob Flanagan (head of marketing), Dan Marsham (head of content and community), and Andy Ward (head of customer services).
This episode is one of a six-part series from the Magento Association that dives into the ins and outs of Adobe Commerce/Magento Open Source merchant Beer Hawk, a craft beer seller in the United Kingdom.
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Get to know our Season 1 partner and learn more about flexible funding options for Adobe Commerce and Magento Open Source merchants at wayflyer.com/adobe.