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Future-proof Your Business With Adobe Commerce 2.4.4

We, like many of you, have noticed a key differentiator with this latest release that feels important to acknowledge: the official logo change for the Adobe Commerce version. Let us consider this the start of a new era. One which offers us new language in our discourse about the e-commerce solution we’ve come to know and love. In many ways, it's nice to have separate names for the commercial versus open source versions. From now on, when we say “Magento”, we are speaking about the open source solution, and, when we say “Commerce”, we are speaking about the commercial, Adobe-supported solution.

Magento Association Content Committee

Our latest release, Adobe Commerce 2.4.4, marks a new step forward in commerce capabilities, security, and performance. The advancements in this release set the foundation for the next several years of Adobe innovations to ensure your commerce business is resilient.

Future-proof, high-performance solution

Adobe Commerce 2.4.4 enables customers to future-proof and accelerate the growth of their digital commerce businesses. With new functionality delivered through independent modular services rather than through core code updates, customers benefit from faster feature adoption along with easier and less frequent upgrades, giving merchants more tools to manage total cost of ownership. This release strategy also ensures that customers maintain the ability to adapt to changing market trends with continued flexibility to customize and meet business needs.

What’s more, 2.4.4 is the fastest and most scalable version ever. Customers can now confidently handle complex catalogs up to 10 times larger, process 5 times higher transaction volumes per hour, and deliver substantially faster API response times. Customers also gain significant performance improvements for both the admin and storefront from the adoption of PHP 8.1. Site health and stability is improved too. When comparing sites on Adobe Commerce 2.4 to sites on Adobe Commerce 2.3, site health index scores are 32% higher, as reported by our Site Wide Analysis Tool, and there is a 34% lower chance of experiencing site outages.

Industry-leading headless commerce

Our latest version also delivers innovative commerce capabilities that engage both B2B and B2C buyers with superior experiences from a single platform. Self-service and assisted purchasing options support a range of buyer preferences and business needs to capitalize on the explosive growth in digital commerce. AI-powered product recommendations and search personalize the buying experience at scale, accelerating product discovery, increasing conversion rates, boosting average order value, and more. Payment services, inventory management, B2B purchase approvals, and other capabilities allow you to operate your business with efficiency.

We continue to build on our leadership in headless commerce by increasing GraphQL API coverage for several B2B and admin features, as well as adding new capabilities to PWA Studio 12.3 with this release. With support for dynamic blocks and targeted promotions, marketers and merchandisers can build personalized content and cart promotions for specific customer segments, reducing the need for customization and, by extension, reducing total cost of ownership and time to live.